Leading rowing events will continue to receive crucial exposure in most of the sport’s leading markets in Europe under a new ...

United Media has renewed its deal for exclusive Bundesliga media rights across nine European territories in a four-year deal.

Grand Slam Track (GST) founder Michael Johnson has confirmed that its athletes have not been paid for the inaugural season and that a second edition will only take place once they have received ...

Pay-television broadcaster Sky is set to hold on to the German Bundesliga, although its output is likely to reduce on ...

Manchester United is poised to announce Parimatch as its betting sponsor in parts of Asia and the Mena region, SportBusiness ...

Swiss public broadcaster SRG SSR has agreed to follow its commercial rivals’ approach to ensuring advertisements get seen on ...

Guild Esports, the esports team organisation and lifestyle brand backed by David Beckham, is back on the market less than a ...

Introducing private investment into Australia’s Big Bash League (BBL) could create a Grand Slam-style series of franchise ...

The organisers of the 2028 Los Angeles Olympic and Paralympic Games will for the first time be able to sell the naming rights ...

Google Pixel has become the latest sponsor to acquire kit signage assets to newly promoted Ligue 1 side Paris FC.

Sunderland AFC has signed sports media and betting firm LiveScore Group as its new sleeve sponsor, six weeks after Asian ...

Flamengo has become the latest Campeonato Brasileiro Série A club to bring an early end to a sponsorship deal with a betting ...