It’s no secret that the retail sector is now one of the most forgotten areas of the market, whether it is because artificial ...

Targeting first-time or budget flyers, Ixigo converts train users, moving up the travel chain. Its flight booking revenue ...

AI for personalization is being used across different industries and sectors, helping craft experiences that weren't earlier possible.

Microsoft has eliminated approximately 15,000 roles since May. The company’s CEO said layoffs are the “enigma of success.” ...

The problem with branding and marketing is that, to be effective, it has to be human-centred; and AI simply isn’t ready to do ...

Welcome to this week’s Food Exec Brief, a roundup of the most important news shaping food and beverage manufacturing, from ...

Soon you’ll be able to watch a social video produced by the team about what Palestinians are receiving in the aid boxes ...

Digital PR in 2025 is defined by precision, integration, and authenticity. Brands can’t rely on outdated tactics or ...

YouTube clearly wants AI content to thrive. Sister company Google has said that later this summer, it will bring its video-generation tool Veo3 to YouTube Shorts, making it even easier to create ...

By truly understanding and listening to customers, brands can transform periods of volatility into opportunities for deeper loyalty and lasting success.

HCLTech’s enterprise-grade cognitive virtual agent with generative AI offers dynamic, personalised, and intelligent engagement.

Research from SAP Emarsys suggests over half of UK consumers (57%) have little-to-no trust in brands to use AI responsibly.