Prada’s newest men’s fragrance, Prada Paradigme, is a scent built on subversions of structure and masculine norms.

Tom Holland is now the global face of Prada Beauty and its new fragrance, Paradigme—a bold step redefining masculinity with ...

Luxe brands have seemingly thrived over the years by mining a rich vein of BS and it's good to see Prada's new Paradigme men's fragrance continuing this rich tradition. So here we have "brand ...

The luxury fashion house confirmed the Holland news today, calling it a “fragrance that transcends traditional preconceptions ...

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Prada is gearing up for its largest men’s fragrance launch with Paradigme, fronted by actor and entrepreneur Tom Holland.

The actor talks to GQ about the new fragrance, finally working with one of his favourite directors, and the comforting smell ...

Tom Holland gets a confidence boost whenever he steps out wearing clothes by Prada. The Spider-Man: Homecoming star is the ...

Tom Holland was all smiles on the set of the new Spider-Man film in Glasgow on Sunday. The Scottish city has been transformed ...

The British actor, 29, even unveiled his new Spidey suit ahead of filming the next chapter in the blockbuster franchise, ...

Tom Holland faces the new Prada Paradigme, which comes in a sleek, rectangular bottle with a green ombre finish and a black ...