The campaign was created by WPP Open X, led by Ogilvy and supported by EssenceMediacom and Hogarth. by Charlotte Rawlings ...

Campaign’s annual analysis of salary data from School Reports agencies reveals modest growth at entry level, little change in ...

Brands will be shown how AI large language models, including ChatGPT, Google Gemini and DeepSeek, impact their content. by ...

Incumbent agency is no longer in the running for the account, Campaign understands.

Unilever's former chief marketing officer Keith Weed and chief financial officer Graeme Pitkethly were interviewed on stage ...

Long pitches are killing agencies, and clients ultimately end up paying the price. The hard truth is that we are an oversupplied industry, with a finite pipeline of new business (and falling: down 28% ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content ...

Top five spots mostly occupied by agencies outside of the top five last month.

The final of the Uefa Women’s Euros was viewed by 16.2 million people, and has been touted as the most commercially ...

Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted ...

Integrated review encompasses most of British car-maker’s creative and marketing services globally.

The conversational search experience introduces new ad formats, content guidance for publishers, and AI-powered targeting ...