Actualités
With festive-season spending peaking, Google’s Commerce Media Suite links brands to shoppers in real time across search, ...
On 14 August, a Supreme Court bench led by Justices Vikram Nath, Sandeep Mehta and N V Anjaria began hearing the contentious ...
Led by seasoned marketing and agency leader Taffy Ledesma from Singapore, Asia Pacific growth is expected to surpass its ...
As a US judge prepares to rule on Google’s dominance in search, AI startup Perplexity has stepped forward with a $34.5 ...
The change follows observations consumer complaints about misleading or undisclosed promotions, on platforms where editorial ...
As brands race to trend, a slow branding reset is pushing substance, consistency and cultural nuance back into the spotlight.
AI-generated summaries are now the first thing users see on Google, and 56% of marketers say they’re seeing gains in web ...
The record-breaking Instagram reel blends cultural insight, emotional authenticity and India’s hospitality boom to rewrite ...
Our weekly roundup of the latest appointments and account wins from Ormax Media, Famous Innovations, Havas Media, Digi ...
India’s $10.34 billion subscription economy is redefining access, convenience, and consumer behaviour—spanning essentials, indulgences, and ownership-free living.
How brands like boAt, The Body Shop and The Terra Co., Something’s Brewing, Salty, Supertails, Ixigo Trains, Flipkart, Casio ...
IPG also carried out a headcount reduction in 2024, under which staff numbers fell by 4100 to 53,300 by the end of the year.
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