Packed with fun activities and inspiring stories, The Barbie Annual 2025 is the perfect creative companion for any Barbie fan.

The first big Christmas gift I remember getting was an animatronic bear named Teddy Ruxpin. Thanks to a cassette tape hidden ...

Some kids might start to prefer programmed positivity of their playthings to rough edges of human playmates. Read more at ...

The exec said the success of “Barbie” is also serving as “the blueprint” for Mattel’s next big theatrical release, “Masters ...

Public Citizen denounces Mattel and OpenAI's AI toy collaboration as "reckless and dangerous." Keep AI out of children's toys ...

Now, it’s going even further, as OpenAI has reached agreements with Mattel and… the U.S. military. Jesus Christ. Let’s start ...

Hey kids! Ready to evoke the rich tapestry of the human experience with your favorite toys by harnessing the power of AI?

Toy maker Mattel is teaming up with OpenAI to develop AI-powered products and experiences based on Mattel brands. The Barbie, ...

Mattel and OpenAI announced a partnership that would bring artificial intelligence to a new line of the toymaker’s products ...

A sports betting platform hired AI filmmaker PJ Accetturo to create “the most unhinged NBA Finals commercial”.

The move comes at a time when toy manufacturers are battling a muted demand backdrop as consumers rein in spending to brace for the economic fallout of US President Trump's shifting trade policy.

AI powerhouse OpenAI has announced a strategic partnership with Barbie-maker Mattel Inc. Under this partnership, the Sam ...