CLEVELAND, Ohio — Minor league baseball has always been the laboratory for sports marketing creativity, but the Erie Sea ...

The Erie SeaWolves have a new alternate identity. The team will rebrand as the “Moon Mammoths” for their home game against ...

The Detroit Tigers' Double-A Erie Seawolves will be renamed the Erie Moon Mammoths after being picked by John Oliver of HBO’s ...

The Erie SeaWolves have a new alternate identity, thanks to the help of HBO’s "Last Week Tonight with John Oliver." After ...

"Dr. Oz is back with his 'Pull yourself up by your own connections to Oprah' bulls--t," the HBO host says The post John ...

The Erie SeaWolves will temporarily transform into the Erie Moon Mammoths on July 19th, following a rebranding initiative by ...

As the U.S. Senate continued to debate late into the night Sunday over President Donald J. Trump’s massive tax and spending ...

HBO's John Oliver Rebrands Double-A Erie From SeaWolves to Moon Mammoths . On Sunday's episode of "Last Week Tonight With John Oliver," it was revealed that the Detroit Tigers' Double-A affiliate ...

The Detroit Tigers Double-A affiliate, the Erie Seawolves, are bout to have one of the most unique alternate brands in all of ...

"What a fun way to celebrate the destruction of our shared objective reality!" the HBO host bellows The post John Oliver ...

HBO's John Oliver earlier this year announced that he and his staff at "Last Week Tonight" were choosing one minor-league baseball team to undergo a brand makeover, with the one rule being that the ...

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