Campaigns with higher ad frequency see up to double the brand impact, underlining the importance of repeat exposure in CTV ad ...

At the Growth Summit in Kolkata, the minister shares updates on investments, job creation, digital infrastructure and policy ...

The UAE operations will offer a full suite of services including brand strategy, creative execution, PR, social media, ...

Karnataka High Court rules that criminal proceedings against HUL CEO Rohit Jawa cannot continue as the company itself is not ...

With over 17 years of experience in public relations and influencer marketing, Setty takes on the marketing and ...

With two decades of experience across brand and media roles, Rastogi is set to lead Wrap2Earn’s national operations amid a ...

AIgnite generates multiple creative variations across native, video and display formats to address performance challenges on ...

Google AI Overview is quietly breaking the link between search and clicks, disrupting the very foundation of digital ...

The sharpest fall was seen at the brand level, with only 14 brands advertising during the 2025 final, a drastic drop from 70 ...

This week’s brand campaigns reveal a shift towards messaging that’s both purposeful and consumer-aware. From Sachin Tendulkar ...

Famous Innovations has named Shiv Sethuraman as its Chief Transformation Officer. With global leadership experience at Ogilvy ...

The deal brings brands like Nutella, Kinder, Tic Tac, Frosted Flakes, and Special K under one portfolio as Ferrero expands in ...