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From Coldplay Kiss Cam Scandal to Clever PR: Astronomer Turned a CEO Scandal into a Brand Awareness Campaign with Gwyneth Paltrow
Rather than shying away from the controversy, Astronomer turned the narrative around with a bold and humorous PR campaign featuring Gwyneth Paltrow, the ex-wife of Coldplay frontman Chris Martin.
The executive who was caught on camera embracing the CEO of her company at a Coldplay concert in a moment that went viral has ...
Gwyneth Paltrow made a cameo on Astronomer's social media page in a PR-crisis move by the company - naming her as a ...
Ryan Reynolds’ agency chimed in on Astronomer scandal, dragging Gwyneth Paltrow into the viral chaos sparked by the ex-CEO’s ...
Astronomer managed to shift the narrative around its brand after working with Ryan Reynolds' Maximum Effort on an ad ...
Chris Martin sang to Lionel Messi and his wife during Coldplay’s Miami concert, making for a wholesome kiss cam moment after the Astronomer scandal ...
New details about Kristin Cabot's college days emerge, as an insider describes their surprise after kiss cam scandal.
After a viral scandal rocked Astronomer, the tech firm brought in Gwyneth Paltrow for damage control. Now, her biographer ...
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