Maybelline is targeting Facebook users likely to be interested in its cosmetics via a series of ads that expand into a full-screen experience showcasing tutorials for different eyeliner looks after ...

One of the joys of YouTube is watching makeup tutorials, and Maybelline gets it. The brand joined the influencer bandwagon by creating its own show "Makeup Like This" — and it's about to get even ...

In this holiday-inspired makeup tutorial, I demonstrate a look suitable for Christmas, New Year’s Eve, parties, or ...

Miley Cyrus joins Maybelline New York as global face, reimagining the iconic jingle and leading new beauty campaigns.