How exciting that you're venturing into writing a radio or television commercial. Writing for broadcast media is significantly different from writing a print or digital ad. For the first time, you're ...
Infomercials, like the classic Shamwow infomercial, are an example of how structure and technique can have a huge effect on how a user or prospect is driven toward taking a specific action like ...
SANTA ANA, CA--(Marketwired - Jun 5, 2013) - You may joke about them, scoff at them or even turn your nose down on them -- but you should never dismiss them. Infomercials are big business. They make ...
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